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	<title>Mutual Mobile</title>
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		<title>Introducing The Push</title>
		<link>http://www.mutualmobile.com/posts/introducing-the-push</link>
		<comments>http://www.mutualmobile.com/posts/introducing-the-push#comments</comments>
		<pubDate>Tue, 21 May 2013 20:13:17 +0000</pubDate>
		<dc:creator>Mutual Mobile</dc:creator>
				<category><![CDATA[Posts]]></category>

		<guid isPermaLink="false">http://www.mutualmobile.com/?p=6438</guid>
		<description><![CDATA[<p>The Push, our new blog, is all about covering the platforms, trends and strategies shaping mobile. </p><p>The post <a href="http://www.mutualmobile.com/posts/introducing-the-push">Introducing The Push</a> appeared first on <a href="http://www.mutualmobile.com">Mutual Mobile</a>.</p>]]></description>
			<content:encoded><![CDATA[<img src="http://www.mutualmobile.com/wp-content/themes/base/img/push-header.png" alt="" />

<p><a href="http://thepu.sh">The Push</a>, our new blog, is all about covering the platforms, trends and strategies shaping mobile. It’s staffed by the Mutual Mobile team, some tech bloggers we’ve gotten to know and content creators at partners like SAP.</p>

<p>Here are a few recent articles:</p>

<ul>
<li><a href="http://thepu.sh/trends/developing-google-glassware/">Developing Google Glassware</a></li>
<li><a href="http://thepu.sh/trends/a-projected-interface-will-eventually-get-your-phone-out-of-your-face/">Projected interfaces make touchscreens so 2008</a></li>
<li><a href="http://thepu.sh/strategies/user-centered-design-the-biggest-no-duh-moment-in-tech/">User-centered design: the biggest “duh” moment in tech</a></li>
<li><a href="http://thepu.sh/trends/car-tech/">Car tech: users aren’t the problem</a></li>
</ul>

<p>We’ll be updating the <a href="http://thepu.sh">site</a> regularly, so check back often for the latest mobile POVs.</p>
<p>The post <a href="http://www.mutualmobile.com/posts/introducing-the-push">Introducing The Push</a> appeared first on <a href="http://www.mutualmobile.com">Mutual Mobile</a>.</p>]]></content:encoded>
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		<title>Mobile Minute: May 20</title>
		<link>http://www.mutualmobile.com/videos/mobile-minute-may-20</link>
		<comments>http://www.mutualmobile.com/videos/mobile-minute-may-20#comments</comments>
		<pubDate>Mon, 20 May 2013 17:33:39 +0000</pubDate>
		<dc:creator>Kaely Coon</dc:creator>
				<category><![CDATA[Videos]]></category>

		<guid isPermaLink="false">http://www.mutualmobile.com/?p=6479</guid>
		<description><![CDATA[<p>After trying Google Glass, we're asking, "Will it go mainstream or is it just a techie toy?"</p><p>The post <a href="http://www.mutualmobile.com/videos/mobile-minute-may-20">Mobile Minute: May 20</a> appeared first on <a href="http://www.mutualmobile.com">Mutual Mobile</a>.</p>]]></description>
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<p>Covering the biggest news in mobile, in just around a minute.</p>

<p>This week, we had a chance to try out Google Glass. It made us wonder, “Will Glass go mainstream or is it just a toy for the tech elite?”</p><p>The post <a href="http://www.mutualmobile.com/videos/mobile-minute-may-20">Mobile Minute: May 20</a> appeared first on <a href="http://www.mutualmobile.com">Mutual Mobile</a>.</p>]]></content:encoded>
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		<title>Weekly Mobile News Roundup: May 20</title>
		<link>http://www.mutualmobile.com/roundups/weekly-mobile-news-roundup-may-20</link>
		<comments>http://www.mutualmobile.com/roundups/weekly-mobile-news-roundup-may-20#comments</comments>
		<pubDate>Mon, 20 May 2013 17:08:37 +0000</pubDate>
		<dc:creator>Becky White</dc:creator>
				<category><![CDATA[Weekly Roundup]]></category>

		<guid isPermaLink="false">http://www.mutualmobile.com/?p=6455</guid>
		<description><![CDATA[<p> Google Glass continued to dominate mobile headlines this week: will the technology make our lives better, or be relegated to a gimmick? Plus: Google’s latest report shows mobile use in-store is actually beneficial to retailers.</p><p>The post <a href="http://www.mutualmobile.com/roundups/weekly-mobile-news-roundup-may-20">Weekly Mobile News Roundup: May 20</a> appeared first on <a href="http://www.mutualmobile.com">Mutual Mobile</a>.</p>]]></description>
			<content:encoded><![CDATA[<img src="http://mmweb.dev.s3.amazonaws.com/wp-content/uploads/MobileRoundUp_Hero2.png" alt="" />

<p>Last week, Google held their annual developers conference, Google I/O. The company launched a number of product updates, with a strong focus on the developers. But surprisingly, we heard little about the new version of Android, and Glass. </p>

<h2>News and Insights</h2>

<h3>
<a href="http://techland.time.com/2013/05/15/google-io-2013-cleaning-up-the-mess-filling-in-the-gaps/#ixzz2TT6XxTWl">Google I/O 2013 Is All About Cleaning Up the Mess and Filling In the Gaps</a> &#8211; TIME
</h3>
<p>Google spent about half of its developer conference focusing on, well, developers. </p>

<h3>
<a href="http://gigaom.com/2013/05/16/how-google-cleverly-improved-android-without-releasing-android-4-3-at-google-io/">How Google Improved Android Without Releasing Android 4.3 at Google I/O</a> &#8211; GigaOM
</h3>
<p>Why some developers are actually relieved Android 4.3 wasn’t announced.</p>

<h3>
<a href="http://www.businessinsider.com/best-apps-for-google-glass-2013-5?op=1#ixzz2TURCt8Qe">There Are Already A Ton Of Apps For Google Glass</a> &#8211; Business Insider
</h3>
<p>A few of the coolest apps already developed for Glass.</p>

<h3>
<a href="http://mashable.com/2013/05/16/glasssim/">Prototype Your Own Google Glass App With This Tool</a> &#8211; Mashable
</h3>
<p>Itching to get your hands on Glass? Check out Glass Sim, a prototyping tool for the device.</p>

<h3>
<a href="http://bits.blogs.nytimes.com/2013/05/17/at-google-conference-even-cameras-in-the-bathroom/">At Google Conference, Cameras Even in the Bathroom</a> &#8211; New York Times
</h3>
<p>A humorous take on the multitude of Glass wearers at Google I/O.</p>

<h3>
<a href="http://techcrunch.com/2013/05/19/google-glass-year-in-review/">Google Glass Year In Review</a> &#8211; TechCrunch
</h3>
<p>In 13 months, Glass has gone from Star Trek fantasy to reality. We take a look back.
</p>

<h3>
<a href="http://www.newyorker.com/online/blogs/elements/2013/05/the-evolution-of-google-design.html">The Design That Conquered Google</a> &#8211; The New Yorker
</h3>
<p>A steady trickle of deeply designed products has emerged from Google the last 2 years.</p>

<h3>
<a href="http://www.fastcompany.com/3009617/are-you-ready-for-the-new-mobile-reality">Are You Ready For the New Mobile Reality?</a> &#8211; Fast Company
</h3>
<p>Gartner predicts how mobile will impact our style of working, and careers. </p>

<h3>
<a href="http://www.mobilemarketer.com/cms/news/social-networks/15361.html">Facebook’s Play to Own the Mobile Home Page Fails, Like Others Before</a> &#8211; Mobile Marketer
</h3>
<p>Facebook Home has only recently reached one million downloads. Is it a flop?</p>

<h3>
<a href="http://www.mobilemarketer.com/cms/news/manufacturers/15389.html">What the iPhone 5S Must Have to Revitalize Apple’s Smartphone Strategy</a> &#8211; Mobile Marketer
</h3>
<p>There is a growing sense of urgency for Apple’s next product to amaze. </p>

<h3>
<a href="http://www.business2community.com/mobile-apps/7-steps-to-leverage-design-thinking-for-your-mobile-strategy-part-2-0492230#8JZqhIimttMG5w9o.99">7 Steps To Leverage Design Thinking For Your Mobile Strategy</a> &#8211; Business 2 Community
</h3>
<p>How to identify your target mobile users’ needs, and generate mobile solutions for them.   </p>



<h2>Research</h2>

<h3>
<a href="http://www.businessinsider.com/wearable-technology-market-2013-5#ixzz2TqV4aSLU">Wearables Are On Track To Become A $50 Billion Market</a> &#8211; Business Insider
</h3>
<p>In the next 2 to 3 years, the market could skyrocket to $30 billion to $50 billion.</p>

<h3>
<a href="http://tech.fortune.cnn.com/2013/05/18/apple-ecosystem-loyalty-microsoft-google/">How Devoted are Apple Users to the Apple Ecosystem?</a> &#8211; Fortune
</h3>
<p>56% of consumers are using only Apple devices. </p>

<h3>
<a href="http://tech.fortune.cnn.com/2013/05/16/windows-phone-surpasses-blackberry-for-third-place-in-smartphone-shipments/">Windows Phone Surpasses Blackberry for Third Place in Smartphone Shipments</a> &#8211; Fortune</a>
</h3>
<p>IDC’s latest report shows Windows devices made up 3.2% of smartphones worldwide. </p>

<h3>
<a href="http://bgr.com/2013/05/15/samsung-android-profit-share/">Samsung Captured 95% of All Android Profits in Q1</a> &#8211; BGR
</h3>
<p>Samsung is the undisputed king of the global Android smartphone industry. </p>

<h3>
<a href="http://mashable.com/2013/05/15/google-glass-study/">Only 10% of Americans Say They Would Wear Google Glass</a> &#8211; Mashable</a>
</h3>
<p>“Social awkwardness” was the top reason why people wouldn’t wear the device.</p>

<h3>
<a href="http://www.mobile-ent.biz/news/read/infographic-mobile-marketing-in-2013/021377">Mobile Marketing in 2013 [Infographic] </a> &#8211; Mobile Entertainment</a>
</h3>
<p>25% of brands have a mobile strategy. Does yours? </p>

<a href="http://www.mutualmobile.com/videos/mobile-minute-may-20"><img src="http://www.mutualmobile.com/wp-content/themes/base/img/mob-min-05-20.jpg" alt="Mobile Minute May 20" /></a><p>The post <a href="http://www.mutualmobile.com/roundups/weekly-mobile-news-roundup-may-20">Weekly Mobile News Roundup: May 20</a> appeared first on <a href="http://www.mutualmobile.com">Mutual Mobile</a>.</p>]]></content:encoded>
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		</item>
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		<title>Google Glass Simulator: Let’s Skip the 1.0 Apps</title>
		<link>http://www.mutualmobile.com/posts/google-glass-simulator-lets-skip-the-1-0-apps</link>
		<comments>http://www.mutualmobile.com/posts/google-glass-simulator-lets-skip-the-1-0-apps#comments</comments>
		<pubDate>Wed, 15 May 2013 22:06:20 +0000</pubDate>
		<dc:creator>Sam Gaddis</dc:creator>
				<category><![CDATA[Posts]]></category>

		<guid isPermaLink="false">http://www.mutualmobile.com/?p=6377</guid>
		<description><![CDATA[<p>The beginning of game-changing technologies always marked by triviality before transformation.</p><p>The post <a href="http://www.mutualmobile.com/posts/google-glass-simulator-lets-skip-the-1-0-apps">Google Glass Simulator: Let’s Skip the 1.0 Apps</a> appeared first on <a href="http://www.mutualmobile.com">Mutual Mobile</a>.</p>]]></description>
			<content:encoded><![CDATA[<img src="http://www.mutualmobile.com/wp-content/themes/base/img/google-glass-hero.jpg" alt="Google Glasses Simulator" />
<p>The beginning of game-changing technologies are almost always marked by triviality before transformation. The countless <a href="http://owocki.com/technology/google-glass-app-ideas/">Glass app ideas</a> discussed to date only scratch the surface of what can be done with this technology, reminiscent of computers being initially perceived as slide rules or iPhones as portable gaming consoles. How can we inspire the community to skip past “1.0 ideas” and dive into exploring how Glass can meaningfully improve our lives?</p>

<h3>Removing Layers Between Humans and Computers</h3>

<p>Over the last few years, the touch interface revolution has inspired the simplification of how people interact with devices. By obviating the need for a pointing device, the touch interface makes software <a href="http://www.youtube.com/watch?v=MGMsT4qNA-c">easier to understand and use</a>. People spend less time learning the software and more time using it.</p>

<p>Google Glass takes this idea one step further, and who knows what’ll happen when we remove another layer. What transformation can we expect when users can access the same technology they’ve always been using, but while simultaneously doing something important with both hands?</p>

<h3>Rapid Prototyping Glass Apps with GlassSim.com</h3>
<p>The simplicity of the Glass interface has a distinct advantage – apps are incredibly easy to dream up and visualize. However, not all of us have $1,500 to acquire Glass and design software to mock-up ideas.</p>

<p>To address these challenge and spark dialogue about meaningful use cases for this technology, we built <a href="http://glasssim.com/">GlassSim.com</a>. It’s a free prototyping tool intended for brainstorming and sharing ideas (rather than for designing production interfaces). Anyone can use the tool to mock-up a field-of-view from the perspective of someone wearing Google Glass.</p>

<p>Without a doubt, we anticipate some ideas generated by this prototyping tool will include funny or rudimentary concepts. We’re more interested in those ideas that explore ways Glass could help save lives or truly transform the way we do important things – things like <a href="http://glasssim.com/?30q2yb6ysyyu">landing planes safely</a> or <a href="http://glasssim.com/?61s11j47ebrk">keeping drunk drivers off the road</a>.</p>

<p>Have feedback on GlassSim as a tool? <a href="https://docs.google.com/a/mutualmobile.com/forms/d/1cLzSuALOzsVrmaBacmk-VssTUs9LKBvB9h3jTKsITZ8/viewform">Let us know what you think</a>.</p><p>The post <a href="http://www.mutualmobile.com/posts/google-glass-simulator-lets-skip-the-1-0-apps">Google Glass Simulator: Let’s Skip the 1.0 Apps</a> appeared first on <a href="http://www.mutualmobile.com">Mutual Mobile</a>.</p>]]></content:encoded>
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		<title>Customer Story &#8211; Greenway Medical Technologies</title>
		<link>http://www.mutualmobile.com/videos/customer-story-greenway-medical-technologies</link>
		<comments>http://www.mutualmobile.com/videos/customer-story-greenway-medical-technologies#comments</comments>
		<pubDate>Wed, 15 May 2013 19:38:16 +0000</pubDate>
		<dc:creator>Kaely Coon</dc:creator>
				<category><![CDATA[Videos]]></category>

		<guid isPermaLink="false">http://www.mutualmobile.com/?p=6382</guid>
		<description><![CDATA[<p>See how mobile medical records are bringing innovation to the field and better patient care.  </p><p>The post <a href="http://www.mutualmobile.com/videos/customer-story-greenway-medical-technologies">Customer Story &#8211; Greenway Medical Technologies</a> appeared first on <a href="http://www.mutualmobile.com">Mutual Mobile</a>.</p>]]></description>
			<content:encoded><![CDATA[<div class="video-container"><iframe src="http://fast.wistia.com/embed/iframe/kzxio4asyv?fullscreenButton=true&playbar=true&playerColor=205f96&endVideoBehavior=reset&smallPlayButton=true&version=v1" allowtransparency="true" frameborder="0" scrolling="no" class="wistia_embed" name="wistia_embed"></iframe></div>

<p>The story of going mobile with medical records.</p>

<p>See how it&#8217;s improved patient care &#8211; making one doctor&#8217;s practice more efficient, more productive and more profitable.</p><p>The post <a href="http://www.mutualmobile.com/videos/customer-story-greenway-medical-technologies">Customer Story &#8211; Greenway Medical Technologies</a> appeared first on <a href="http://www.mutualmobile.com">Mutual Mobile</a>.</p>]]></content:encoded>
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