Mobile has finally moved out of its adolescence. It’s becoming more sophisticated — and so should your marketing approach.

Instead of focusing on tactics, it’s time to take a step back and look at the bigger picture. One that takes user needs, business goals and mobile opportunities into account.

With this infographic, you’ll discover:

  • What CTOs think about enterprise mobility
  • Where organizations get tripped up
  • What a clearly defined strategy should address
  • The ROI of smartly investing in mobile

Infographic: Mobile Is Maturing — Are You?

Want deeper insight on Mobile Strategy?

Read the Mobile Strategy Playbook.