This week, Instagram integrates video to its app in an attempt to defend itself against Vine. But is it a smart move? Plus: new data from Forrester on Glass, a first look at iOS 7, and more.
News and Insights
Video Killed The Instagram Star – TechCrunch
In an attempt to overcome Vine, Instagram has added video. But is it a smart move?
Does Apple’s bold new mobile vision pave the way for innovation?
A new report says roughly 21.6M Americans would buy Glass.
Disruptions: Mobile Competition Shifts to Software Design – New York Times
Software, not hardware, is allowing mobile companies to leap over competitors.
Move beyond “vanilla” mobile apps, and personalize the experience for users.
Gauging the Natural, and Digital, Rhythms of Life – New York Times
The Big Data health impact of wearables is going to be significant.
Los Angeles public schools plan to equip every student with the device by 2014.
Smartphones And Tablets Have Revolutionized Consumer Connections – Mobile Commerce Daily
45.3 million US consumers watch video on their mobile phones.
How Mobile Is Shaping Global Digital Behavior – eMarketer
Comparing most popular activities across smartphones, tablets, and PCs.
88% of Smartphone Shoppers Have Negative Experiences – Mobile Commerce Daily
“If you don’t do it right, customers will go to a competitor.”
Online Customer Experience Still Easier to Understand Than Mobile, Say E-Commerce Execs – Marketing Charts
Many execs believe it’s simply harder to deliver positive mobile experiences.
Connected Car Market to Take Off – Mobile Marketer
Over 35M car shipments in 2018 will come with embedded mobile technology.