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Mutual Mobile Named Best Mobile Marketer by Ad Fed

Mobile App Development
Technology, Information and Media

Mutual Mobile, the nation’s leading mobile applications consulting firm, has been named Best Mobile Marketing Company by the Austin Advertising Federation at the 2010 Big Wigs Award Ceremony hosted at Mercury Hall.

Nominated by members of the association, the award honors the unsung heroes of the Central Texas advertising community. Building upon the momentum of this honor, Mutual Mobile is preparing for a 30% growth in operations this year.

“This is a great honor considering other nominees for the accolade included Austin ad industry leaders Tocquigny, GSD&M and Collider Media.” says Mutual Mobile 23-year-old CEO John Arrow. ” Our team’s ability to operate simultaneously as both a technology and marketing company, gives us a marked advantage in providing clients with cutting edge solutions.”

In just two years, the Austin-based tech startup has not only garnered the unanimous support of their peers but has also grown a national client list of corporations vying for a piece of the mobile applications market. What began as an iPhone development shop has evolved into a full-service mobile development and marketing agency, winning contracts to produce licensable products and platforms for the Harvard Business Review, Del Monte, Audi and StumbleUpon.

Since the 2008 launch of Mutual Mobile, the company has grown from four founding employees to 74 and is well positioned to expand to 100 employees before the New Year. The rate of growth since the company’s inception validated the decision of 23-year-old founding member John Arrow made to end his formal education at The University of Texas at Austin to build upon his experience and proposed business model for developing mobile solutions. Prior to founding Mutual Mobile, Arrow created a multi-million dollar software business in his sophomore year of high school.

The billion dollar mobile market currently assessed at over 7 billion dollars annually is poised for continued and substantial growth, and Arrow is positioning his company and the entities he is partnered with for upward mobility. “The next big innovation in mobile will be devices that are truly situationally aware and act accordingly. Most of our executive team have backgrounds in robotics, and we are actively preparing for the intersection of mobile and artificial intelligence.


About Mutual Mobile


Mutual Mobile is an emerging technology company that works with brands to push the boundaries of innovation while ensuring the creation of valuable experiences for people. The company combines deep design, development and domain expertise to create custom solutions that help brands solve tough problems through innovation. For more information, visit

Mutual Mobile

Mutual Mobile Resource Team.

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